Saturday, December 02, 2006

TED Talks

(Thanks Pota)

TEDTalks are these set of brilliant lectures, sponsored by BMW,  covering a very wide range of topics. I happened to watch two of them, and I'm totally stunned.

The first one, "The Paradox of Choice" by Barry Schwartz, is about how too much choice is choking us. It makes for extremely interesting viewing, and the fishbowl metaphor at the end really set me thinking.

Another one, "Myths about the Developing World", is a perfect case study of how a normally very boring topic can be made remarkably interesting, by presenting it in a thoughtful way. It does provide info about its subject matter, the demographies of developing countries, but the insights it gives into how data should be presented are far more valuable, imho. contains a lot more of these; You'll probably find most of them on Google Video, in case that site proves too slow.


Mahesh Mahadevan said...

What the Blog!
You are on a total spree!
Somebody will /.u at this rate

Anonymous said...

Yup, they are really STUD!

Makam and myself downloaded almost all the talks that were available on their website...take it from me if you want more.

S said...

I haven't seen the video, but I recently wrote... er, "took down notes"... about the too-much-choice idea, so might as well spam it here:
Originally from Joel Spolsky's article about the Shutdown menu, to a Slashdot article, and then these links:
Sheena Iyengar studies choice. This paper was suggested (by the poster) as a good place to start. Barry Schwartz has done some work too, and also written articles like this. A short article is here.
Some people (sensibly) disagree.
(BTW, Joel has also written about it before.)